You pay for certain actions like clicks or views once your ads are live, and you use a self-serve ad creation tool to make them. You can target different segments of users (we’ll look at more into this in a few sections), and choose what format your ads will appear in. Reddit Ads don’t work entirely differently from other paid social platforms that you may already be familiar with.
![view a reddit video link view a reddit video link](https://sharethis.imgix.net/2017/07/2.png)
It’s predominantly used by people in the US.īut there are so many diverse ages and interests using the platform, and people from all over the globe are using Reddit frequently. The audience skews slightly more towards male than female (but only barely). Users can post questions and respond, and in-depth conversations are often the goal.īecause of all these factors combined, Reddit is exceptionally popular, with over 52 million daily active users and over 430 million monthly active users on Reddit.Įven people who don’t have registered accounts often find themselves on the site, as Reddit topics often end up in search results (even sometimes ranking above sites like Quora). Reddit users can also search for specific topics they’re interested in, such as “best ways to wear red lipstick” to quickly find specific information. They can browse “subreddits” of topics they’re interested in, which can range from subjects like true crime podcasts, dog training, home decorating tips, and tech news. Users are anonymous by default, though they can share identifying information if they choose. Reddit is a discussion-focused forum that’s often called “the first page of the Internet.”
#View a reddit video link how to
Also, we’ll give you some helpful hints for how to get started with Reddit ads. So in this post, we’re going to take a look at surprising facts about Reddit ads you may not know. I still think those ads are worth testing, though. Anything that costs ad spend can chew up your budget, after all. We know that jumping into a new PPC platform can be a risk and overwhelming.
![view a reddit video link view a reddit video link](https://www.alphr.com/wp-content/uploads/2019/07/Viddit.red-capture-reddit-video-and-audio-001.png)
If your audience is on Reddit, and you have a strategy in place for how to reach it, you shouldn’t ignore Reddit ads. This ad system can be highly effective for well-structured campaigns that are able to effectively reach their desired user base. Reddit ads shouldn’t be ignored, however.
#View a reddit video link skin
Reddit ads are often forgotten about in the paid social world, partially because other systems have seemingly more impressive targeting capabilities, larger user bases, or more skin in the game in terms of dominating discussion in the industry. If you’re like most advertisers, th e last thing that you’d probably think about is Reddit Ads. When we say “paid social,” the first thing that jumps to mind is usually Facebook and Instagram, maybe with some Twitter, LinkedIn, or Pinterest Ads in there. When you think of paid social, do you think of Reddit ads? Here’s a look at all the reasons why Reddit ads can be a secret ingredient in the social media manager’s mix.